For landowners

Selling land for housing: a plain-English guide

If you own land that might suit new homes, this page explains what a buyer looks at, how Keith can help you, and what it costs.

Is your land the kind housebuilders look for?

Keith reviews all kinds of land, including:

  • fields at the edge of a town or village;
  • garden land;
  • brownfield land;
  • former commercial premises;
  • sites with or without planning permission.

If you're not sure whether yours could be built on, ask. The first conversation is free.

What a buyer looks at

A housebuilder works out what it could build on your land, and so what it would pay, by looking at:

  • how big the site is;
  • how it's reached: the access;
  • whether it has planning permission, or how likely it is to get it;
  • physical constraints, such as the slope of the land and how it drains;
  • whether the services new homes need, such as drainage, are within reach;
  • what's around it.

Keith has worked on the buying side, as Head of Technical at Persimmon Homes and Technical Manager at Lovell Partnerships. He looks at your land the way a housebuilder will, so you understand what it could be worth, and where the risks and the opportunities are.

At Trescott Road in Northfield, his review of the site's levels, drainage and services, before it was bought from Birmingham City Council, found engineering that made the scheme much more viable. Read the Trescott Road case study

What Keith does for you

  • Gives you straight advice on the options open to you.
  • Tells you what your land could be worth.
  • Advises on how best to approach a sale.
  • Works alongside your chosen agent and solicitor.
  • Reviews offers and the technical questions buyers raise, through to completion.

How it starts, and what it costs

  1. Tell Keith about your land: roughly its size, where it is and how it's used now.
  2. He replies personally within one working day.
  3. The first conversation and an initial site review are free, confidential and without obligation.
  4. If you'd like Keith to act for you, he confirms in writing that he acts for you only, never for the buyer as well. His fee is agreed with you in writing before any work starts, so there are no surprises.
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